Responding to our customers
Kia Motors may be a global brand, but providing a personal service to customers remains a top priority. Part of this commitment involves talking to customers about their experiences of purchasing and maintaining their Kia cars, using surveys delivered by email.
When Customer Experience Manager David Hart was researching his customer base in Wales, he felt that it would be appropriate to speak to customers in their preferred language. “We were aware that businesses are increasingly using Welsh to communicate with their Welsh clients, and we wanted to give Kia customers the same choice. Several of our dealers in Wales are bi-lingual too, and were very keen on the idea.”
“I approached a few potential partners and was impressed with the service that K International offered. I have used them twice now to translate surveys for us, and have gone back to them for additional work recently when we changed a few things that we wanted to ask.”
“The whole process was very straightforward. K International supplied costings promptly and were quick to get to grips with the project, meeting timelines and providing a seamless service overall.”
“We’ve been running these surveys for two years now. Our customers like being able to answer in the language of their choice, and our dealers like it too. It’s not such a big thing perhaps, but it’s enabled us to be more responsive to our customers and to listen to our dealers. For only a small effort on our part, it has delivered a much bigger benefit for the company.”
“I would recommend K International without hesitation. They are quick, efficient and cost effective, and I would definitely use them again.”
If you have a project we can help with, please get in touch. We’d love to hear from you.