Translating food packaging isn’t easy – we should know because we do over a thousand products a week. These guys have got it so wrong its funny but could you imagine your product on shelf saying something stupid in a different language? Nor could we, give us a call and we’ll sort it out for you.
For now… here are the top ten disasters we’ve seen this week. In no particular order…
Interesting Target Market
It says its a classic?
Peruvian Man Goo
Pass the Nachos!
Fancy a cuppa? (erm, no thanks)
No idea what this is?
Are they nuts?
Last but not least
If these failures in design start to make you think about how seriously your business takes translation, maybe you should take a look at our specialist services for food retailers or look at our ultimate guide to international labelling.